It may be disappointing to hear, but the answer to becoming award-winning isn’t all that sexy.
Each year, Product of the Year showcases the best of the best, with inspiring products that have made a real impact on their category. The PLAY team eagerly awaits the results of the awards because they represent two things we’re ALL about: consumer insight and innovation!
Discover why we believe these award-winning FMCG products made the cut. What are they doing differently? Why do consumers rate them? What can the industry learn from their approach?