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grow with PLAYHOUSE innovation

It's time to make your new product development work harder for you with the PLAYHOUSE.

As specialists in consumer-led NPD in the FMCG world, we’ve built a new service that spans the entire innovation process and offers more ways to get more out of each phase - and means you can get more bang for your buck.

A better way to innovate starts here.

INNOVATE INNOVATION

re-think the way you cultivate new ideas

BREAKOUT INNOVATION: break free from your category cage

 

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BEYOND PRODUCT: when it comes to value, the physical product is only the beginning

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CONSUMER LED PRODUCT DEVELOPMENT: bringing your customer into the NPD process at EVERY stage of the journey

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POST-LAUNCH RADAR: learn from your launches and continuously improve

 

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